The Indian audience has resist ed online medical consult ations since they have been accustomed to conventional in-person doctor consult ations.
Launch the new brand and plat form of Apollo247 to the audience across India
Drive App Installs and Registrations rapidly in a month during COVID-19 lockdown
Approach
Brand awareness was reinforced with t he launch of a brand video campaign on programmatic display, Facebook & YouTube
App Install & Registration Campaigns to drive increase user base
For the next next phase, we focused on scale and optimization, doubling the install to registration ratio (From 16% t o 34%)
Re-engagement campaigns with a marketing automation platform that improvement install to conversion rates
Creating marketing possibilities from the future
We work with today’s leading tools and technologies to create future-ready solutions. A whole lot of intelligence topped with a dollop of imagination is how we make this happen.
