
{"id":366,"date":"2010-11-15T10:52:02","date_gmt":"2010-11-15T10:52:02","guid":{"rendered":"http:\/\/www.ethinos.com\/blog\/?p=366"},"modified":"2012-05-21T11:10:27","modified_gmt":"2012-05-21T11:10:27","slug":"a-sound-digital-marketing-strategy-your-chance-to-level-the-field","status":"publish","type":"post","link":"https:\/\/ethinos.com.au\/blog\/a-sound-digital-marketing-strategy-your-chance-to-level-the-field\/","title":{"rendered":"A sound digital marketing strategy \u2013 your chance to level the field!"},"content":{"rendered":"<p>\u201cDigital Marketing is like teenage sex, everybody\u2019s excited about it but very few people are doing it well.\u201d \u2013 Keith Weed, CMO, Unilever Global<\/p>\n<p>Are you one of those who aim to get it right when it comes to digital marketing strategy? Do you belong to the <strong>B2B space<\/strong> and look at social media a little too sceptically? It\u2019s about time you opened your eyes changed your mind.<\/p>\n<p>Because social media is word of mouth on steroids! Conversations are happening, with or without you! And whether you like it or not; people are talking, for you as well as against you! It only makes sense to join the conversation!<\/p>\n<p><a href=\"http:\/\/www.slideshare.net\/Ethinos\/nasscom-ethinosdigitalmarketing\">A Primer on Digital Marketing in India<\/a> will give you vital insights in terms of statistics about internet usage, usage patterns, social media statistics and models for B2B companies, etc.<\/p>\n<p>It also gives you much needed information about some best practices you could follow, business models, and tips to be kept in mind while <strong>planning and executing<\/strong> your digital marketing strategy. This primer could also be a good starting point of reference while dealing with your social media agency and ensuring that it really is giving you not just the best return on investment, but also on engagement.<\/p>\n<p>For any further clarifications, queries or explanations, you can always get in touch with us at <a href=\"http:\/\/www.ethinos.com\/digitalmarketing\/social-media.html\">Ethinos Digital Marketing<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cDigital Marketing is like teenage sex, everybody\u2019s excited about it but very few people are doing it well.\u201d \u2013 Keith Weed, CMO, Unilever Global Are you one of those who aim to get it right<a class=\"moretag\" href=\"https:\/\/ethinos.com.au\/blog\/a-sound-digital-marketing-strategy-your-chance-to-level-the-field\/\"> &#8230;<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[83,336,82,72,71],"class_list":["post-366","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","tag-b2b-companies","tag-digital-marketing","tag-digital-marketing-in-india","tag-digital-marketing-strategy","tag-social-media-agency"],"_links":{"self":[{"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/posts\/366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/comments?post=366"}],"version-history":[{"count":3,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/posts\/366\/revisions"}],"predecessor-version":[{"id":368,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/posts\/366\/revisions\/368"}],"wp:attachment":[{"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/media?parent=366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/categories?post=366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ethinos.com.au\/blog\/wp-json\/wp\/v2\/tags?post=366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}